As a leader and coach, I have seen many struggle with offering feedback. Frankly, it took me a long time to overcome my own fear of delivering feedback clearly and effectively to the people I work with. 

Leaders often fear giving feedback because they worry about causing discomfort, being disliked, or being misunderstood. They may also fear potential retaliation or the possibility of demotivating the recipient. However, with self-awareness, courage, and effective feedback skills, these fears can be managed.

What if the same words could land as fuel for growth in one person and as a punch in the gut for another? Feedback, often touted as a cornerstone of leadership development, is not universally experienced. The way we interpret feedback is shaped long before we enter the boardroom. This is a story of two leaders.

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Use the ‘F’ word more this year and I guarantee you’ll get better results. Trust me. In fact, you can call me at this time next year and if you do what we say and it doesn’t work – I’ll take you to lunch!